Current Marketing Strategy

Marketing strategies are ultimately designed to increase market share for a company and its brands, using a range of marketing tactics to accomplish specific goals for new customer acquisition and increased customer loyalty. In a number of situations, a small business owner or manager can be required to describe a marketing strategy to an internal or external stakeholder, such as a loan officer, an investor or marketing employees. Knowing how to effectively communicate the details of a marketing strategy is the key to bringing people on board with your initiative.
For more information you can read here:
smallbusiness.chron.com/describe-marketing-strategy-11678.html
 
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