When people on mobile Safari in iOS 6 visit your site through Google, they will appear to you as if they’d come directly to their sites. The may lead to a drop in search traffic and an increase in direct traffic.
The reason why it is so is that mobile Safari doesn’t support Meta Referrer, a protocol that Google uses to detect refering sites.
The reason why it is so is that mobile Safari doesn’t support Meta Referrer, a protocol that Google uses to detect refering sites.