Alexa Rank

Alexa Rank is given to a website by Alexa Corporation on the basis of world wide traffic on the site.
As traffic increases on a site then Alexa rank decreases in numbers.
 
“The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources, and is a combined measure of page views and users (reach)
 
Alexa measures the traffic on your website and provide a numerical value to rank your domain in search engines. Alexa rank can be improved by good content update and also by building backlinks from other relevant sources.
 
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