Achieve Targeted Traffic by Geo Targeting with Magento 2 GeoIP Extension

simonwalker

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Geo-targeting is important for online stores with multiple store views. It drives targeted traffic and hence increases sales.

Magento 2 GeoIP extension by FME automatically detects the Geo location of every visitor and redirects them to a regional store view. The store admin can set parameters for each region. So, if a user is from the UK, you could set the English translated store view. This Magento 2 GeoIP redirect functionality is highly desirable to target region specific products and services. This extension uses the MaxMind database which is the most accurate database for detecting Geo IP location. You can also further enrich the IP database by importing IP addresses in a CSV file. Store owners can create as many store views as they want and assign each store to a specific country or IP.

Store switcher Magento 2 provides a personalized shopping experience to customers as they can read the store, products, policies in their local language, shop in local currency and view products or services specific to their region. It helps merchants also as they have highly targeted audience.

Key Features - Magento 2 GeoIP Extension

  • Enable or Disable Auto Store Switching
  • Create Multiple Store Views from the backend
  • Manual Store Switching
  • Customize Store View Theme
  • Customize Store Switcher Popup
  • Maxmind Country Database
  • Supports IP Exceptions
 
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