midnightblur
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What is the most important things with a small business? Yeah, I think your answer is correct. It is Growing. With a small business, there are always more prospects to reach, more effective operation to improve, and of course, higher profit to get.
But how could you always keep your small business getting ahead? This article will tell you 10 tips to make your business growing time after time. I am sure that these tips are worth, so keep reading until the end and you will not be disappointed. You have my promise.
1. Make quarters plan
It is always difficult to make a business plan for a year, just because it is a too long period and you really do not know what will happen next month. An 1 year business plan is also elusive and undefined. The advice here is dividing a year into 4 quarters and make detail plans for each one. You will find everything seems clearer, easier to set goal, and of course, easier to track your growing. Finally, you can always adjust your next quarters’ plans to be fit with the reality of the past 3 months
2. Diversify your marketing
Do not put all eggs into one basket. Do not put all your resources into one marketing technique. It always be more effective when you combine more than one marketing channel together. A “multi channels” marketing plan could help you reach more audiences and easier to change when something do not work than an one channel plan
3. Do not forget your “already buy” customers
A popular mistake of almost small business is paying too much attention to getting new customers and forgot their existing customers. This is really bad. Taking care to your existing customers is a solid guarantee of your business to prospects. If “already buy” customers satisfy, they will be your active salesman by introducing to their relatives and friends. They are actually your endless gold mine to dig.
4. Join local communities
“If you want to go fast, go alone. If you want to go far, go together.” Becoming a part of a community, help each others, make conversations will make you have more support and opportunities. Making some cooperation with local businesses is great, even when they are not for doing business.
5. Up-to-date
As a business owner, your responsibility is on top of all news and trends of your fields. You could also be updated at marketing and sales. The easiest way is bookmarking popular business e-magazines, subscribing to niche and business blogs such as Stormcart blog or getting RSS updates.
6. Know your audiences
Do not say what you want to say. Say what your audiences want to hear. Making research, talking to them directly, tracking their behavior, etc. There are many ways to get to understand your audiences. Do some and you will find out something you have never known. It is difficult but really interesting process to do.
7. Outsource
Focus on your strength. Do not do everything. You can do but others can do better than you, maybe with cheaper price sometimes. The very first reason of this tips is keeping your time and effort to what you do best.
8. Do not forget your brand
With small business, making sales is most important thing to keep business alive. But when you got sale, start promote your brand ASAP. A brand is a reflection of who you are, how good your business is, how customers and prospects think of your business in their mind. Investing in brand may not increase your sale immediately, but the huge result will come someday.
9. Holidays time
The tip is always remember special events and holidays. They are opportunities for taking care customers and boosting sales. Say happy birthday to customers, create special promotions or simply a Facebook post about the events to get more interaction.
Professional website is necessary
Whatever your field is, in this age, a website is mandatory for every business. Website always be the center of every success business plans. Making a website is easier than ever before so you do not need to worry about it. Just use a website builder like Shopify, Bigcommerce or Stormcart to have a gorgeous website in minutes.
But how could you always keep your small business getting ahead? This article will tell you 10 tips to make your business growing time after time. I am sure that these tips are worth, so keep reading until the end and you will not be disappointed. You have my promise.
1. Make quarters plan
It is always difficult to make a business plan for a year, just because it is a too long period and you really do not know what will happen next month. An 1 year business plan is also elusive and undefined. The advice here is dividing a year into 4 quarters and make detail plans for each one. You will find everything seems clearer, easier to set goal, and of course, easier to track your growing. Finally, you can always adjust your next quarters’ plans to be fit with the reality of the past 3 months
2. Diversify your marketing
Do not put all eggs into one basket. Do not put all your resources into one marketing technique. It always be more effective when you combine more than one marketing channel together. A “multi channels” marketing plan could help you reach more audiences and easier to change when something do not work than an one channel plan
3. Do not forget your “already buy” customers
A popular mistake of almost small business is paying too much attention to getting new customers and forgot their existing customers. This is really bad. Taking care to your existing customers is a solid guarantee of your business to prospects. If “already buy” customers satisfy, they will be your active salesman by introducing to their relatives and friends. They are actually your endless gold mine to dig.
4. Join local communities
“If you want to go fast, go alone. If you want to go far, go together.” Becoming a part of a community, help each others, make conversations will make you have more support and opportunities. Making some cooperation with local businesses is great, even when they are not for doing business.
5. Up-to-date
As a business owner, your responsibility is on top of all news and trends of your fields. You could also be updated at marketing and sales. The easiest way is bookmarking popular business e-magazines, subscribing to niche and business blogs such as Stormcart blog or getting RSS updates.
6. Know your audiences
Do not say what you want to say. Say what your audiences want to hear. Making research, talking to them directly, tracking their behavior, etc. There are many ways to get to understand your audiences. Do some and you will find out something you have never known. It is difficult but really interesting process to do.
7. Outsource
Focus on your strength. Do not do everything. You can do but others can do better than you, maybe with cheaper price sometimes. The very first reason of this tips is keeping your time and effort to what you do best.
8. Do not forget your brand
With small business, making sales is most important thing to keep business alive. But when you got sale, start promote your brand ASAP. A brand is a reflection of who you are, how good your business is, how customers and prospects think of your business in their mind. Investing in brand may not increase your sale immediately, but the huge result will come someday.
9. Holidays time
The tip is always remember special events and holidays. They are opportunities for taking care customers and boosting sales. Say happy birthday to customers, create special promotions or simply a Facebook post about the events to get more interaction.
Professional website is necessary
Whatever your field is, in this age, a website is mandatory for every business. Website always be the center of every success business plans. Making a website is easier than ever before so you do not need to worry about it. Just use a website builder like Shopify, Bigcommerce or Stormcart to have a gorgeous website in minutes.